Celebrating Women in Beauty – The Evolution of Hair Trends Through the Decades
March is Women’s History Month, a time to honor the resilience, creativity, and cultural contributions of women worldwide. Women have profoundly influenced beauty and fashion, especially through evolving hair trends. Each decade tells a unique story of empowerment, identity, and self-expression.
At Yummy Extensions, we pay homage to these iconic styles by recreating them with our premium luxury hair extensions. Join us on a journey through time, exploring the signature hair trends of each decade, the cultural influences that shaped them, and how you can achieve these timeless looks with high-quality hair extensions.
The 1940s: The Pin-Up Glam Era-Elegance Amidst Adversity
The 1940s were defined by World War II, resilience, and the rise of women in the workforce. Despite societal challenges, women found ways to celebrate their beauty, often drawing inspiration from Hollywood starlets like Lena Horne, Billie Holiday, and Dorothy Dandridge.
One of the most iconic looks of the decade was the Pin-Up Girl aesthetic, characterized by structured curls, deep side parts, and polished femininity. This timeless shoulder length style, often featuring victory rolls, soft waves, and elegant hair accessories like flowers or scarves, remains a symbol of beauty and sophistication.
To recreate this classic 1940s Pin-Up Girl look, we used Yummy Hair Extensions’ Raw LAO Wavy—premium raw wavy hair extensions that offer soft waves with effortless movement and offers maximum versatility for styling. These luxury hair extensions perfectly capture the elegance of vintage Hollywood, providing voluminous, long-lasting waves with a natural sheen. Whether you’re styling for a retro-inspired photoshoot or looking for high-quality human hair extensions that blend seamlessly, our 100% raw hair bundles deliver the perfect touch of glamour.
This hairstyle isn’t just about beauty—it’s a testament to the grace, strength, and confidence of women during a defining moment in history. With Yummy Extensions, you can embrace this vintage-inspired elegance while enjoying top-tier, long-lasting human hair that enhances your natural beauty.
Hair Details: 2 Bundles of 14" Raw LAO Wavy with a matching Raw Lao Wavy HD Lace Frontal in 18”
The 1960s: The Groovy Girl Era – Revolution and Rebirth
The 1960s were a transformative era marked by cultural shifts, civil rights movements, and a revolution in beauty standards. Women began embracing full-bodied, voluminous hairstyles that celebrated natural beauty and challenged outdated norms.
One of the most iconic beauty influences of this era was the Dreamgirls aesthetic—elegant yet bold, with voluminous blowouts, flipped ends, and side-swept bangs. Inspired by The Supremes and the rise of Motown glamour, this look embodied sophistication and confidence.
For our Groovy Girl look, we recreated this timeless 60s-inspired blowout using our Blow Out Straight Lace Closure Wig in 18 inches. The result? A soft, bouncy, high-volume style with flipped ends and a sultry side-swept bang, capturing the elegance, power, and unapologetic confidence of the era.
Hair Details: Blow Out Straight Lace Wig in 18 Inches
The 1970s: The Foxy Lady Era – Embracing Natural Beauty
The 1970s were all about freedom, self-expression, and ultra-glamorous hairstyles. This decade introduced big, voluminous curls, soft bangs, and effortless styles.
Donna Summer, Tina Turner, and Diana Ross became the ultimate beauty icons, setting the standard for full-bodied curls, soft layers, and high-volume hair. Their stage presence was electrifying, and their hair was just as bold as their performances—bouncy, glamorous, and unapologetically big. This was the disco era, where women owned their beauty with confidence, and hair was meant to move, shine, and command attention.
For our Foxy Lady look, we took inspiration from the big, bold curls of disco divas and recreated the voluminous, effortless glam of the 70s using our Raw Cambodian Natural Wave extensions. The loose, cascading curls and freely parted front bangs perfectly capture the era’s signature style—glamorous, carefree, and full of movement.
Hair Details: 3 Bundles of 24” Raw Cambodian Natural Wave with a Raw Cambodian Natural Wave HD Lace Closure in 18”
The 1990s: The "90s Fine" Look – Bold Individuality
The 1990s ushered in an era of bold individuality, effortless cool, and hip-hop-inspired beauty. This was the decade of "around the way girl" energy, where style was equal parts glamorous, edgy, and effortlessly chic.
This era was heavily influenced by hip-hop and R&B culture, with artists like Aaliyah, Brandy, Mary J. Blige, and Nia Long setting the standard for sleek updos, swooped bangs, and laid-to-perfection styles. These looks were everywhere—from music videos to red carpets, to everyday beauty trends. One of the most iconic influences? The legendary perm box styles.
If you grew up in the 90s, you probably remember the iconic Just for Me, Dark & Lovely, and Creme of Nature perm boxes, featuring women and young girls with swooped ponytails, flipped bobs, and ultra-sleek styles. These images shaped an entire generation’s idea of polished, camera-ready hair, with every strand laid to perfection. The sleek ponytail with a deep side-swept bang was the epitome of 90s sophistication, blending the elegance of R&B divas with the street style of hip-hop culture.
For our "90s Fine" look, we recreated this sleek updo ponytail using our Raw LAO Wavy Clip-Ins. The high ponytail, paired with a perfectly sculpted side bang, embodies the chic, nostalgic energy of the 90s, giving that effortless, photo-ready vibe that dominated beauty trends.
Hair Details: 1 Set of 18” Raw LAO Wavy Clip-Ins
The 2000s: The Trendsetter Era – Playful Versatility
The early 2000s were all about bold, playful hair trends that made a statement. Hairstyles like half-up, half-down ponytails with spiked details, crimped hair, and bold highlights were all the rage, influenced by pop stars and early reality TV icons. This era celebrated individuality and a fearless approach to fashion.
To recreate this Y2K-inspired look, we used our Raw LAO Wavy Clip-Ins to add length and volume, pulling the top half into a sleek ponytail while leaving the rest cascading in soft layers. The spiked ponytail detail brought in that signature early 2000s drama, reminiscent of styles worn by Destiny’s Child, Ciara, and Mýa.
To maintain this look, a strong-hold gel or spritz keeps the ponytail structured, while a high-shine serum adds the glossy, polished finish that defined the Y2K aesthetic. Whether worn for a night out or as an everyday statement, this hairstyle perfectly embodies the fearless, trend-setting energy of the 2000s.
Hair Details: 1 Set of 18” Raw LAO Wavy Clip-Ins
The 2010s: The "Heavy Layers" Era – Sleek Sophistication
The 2010s were all about sleek, voluminous layers, and polished finishes. Heavy layers with deep side-swept bangs became a signature look, often paired with soft baby hairs for an extra touch of glam. Social media and influencer culture skyrocketed, making hair and beauty trends more accessible than ever.
Inspired by icons like Rihanna, Nicki Minaj, and Beyoncé, this era was all about big, bouncy layers that framed the face beautifully. Using our Raw Cambodian Natural Wave bundles and closure, we recreated this timeless look, ensuring movement, body, and a high-glam finish.
Hair Details: 4 Bundles of 24” Raw Cambodian Natural Wave with a Raw Cambodian Natural Wave HD Lace Closure in 18”
The 2020s: The Modern-Day Yummy Girl – Versatility & Luxury
The 2020s have become the ultimate era of versatility, self-expression, and luxury in hair extensions. Women now have more options than ever before, allowing them to tailor their looks with sew-ins, lace closures, lace frontals, clip-ins, tape-ins, and wigs to achieve flawless styles that fit their personal aesthetic. Hair is no longer just about length or volume—it’s about having the freedom to switch it up effortlessly while maintaining a natural, seamless blend.
One of the most iconic hairstyles to define this era is the bust-down middle part—a sleek, polished, long, and flowing style that screams luxury and confidence. This look, seen on countless celebrities and influencers, embodies the essence of modern glam. Whether styled bone straight or with soft, voluminous waves, the bust-down middle part is the ultimate "it-girl" style of the decade.
To bring this look to life, we used Raw SEA Wavy Opulence bundles with a matching closure, creating a full, luxurious, and seamless install. The hair holds its natural waves beautifully while also allowing for effortless straightening, making it the perfect choice for achieving the silky, cascading middle part look that turns heads.
The beauty of the 2020s is that there is a hair extension solution for everyone. With the rise of raw hair extensions, women now have access to premium-quality hair that blends perfectly with their natural texture. Whether you prefer Raw Cambodian Natural Wave for an effortless, soft wave, SEA Wavy Opulence for ultimate body and movement, or sleek straight textures for a bold, polished finish, the variety of hair types means every woman can achieve the perfect install that looks and feels like her own.
Social media platforms like TikTok and Instagram have played a massive role in keeping hair trends fresh and innovative. From viral sew-in techniques to lace frontal melts and flawless clip-in installs, beauty influencers continue to redefine how hair is worn and styled. Today’s trends celebrate self-love, confidence, and the power of transformation, proving that hair is more than just a look—it’s an expression of identity, luxury, and empowerment.
Hair Details: 4 Bundles of 26” Raw SEA Wavy Opulence with a Raw SEA Wavy Opulence HD Lace Closure in 18”
The Legacy of Black Women in Beauty
From the elegance of the 1940s pin-up girls to the bold self-expression of the 2020s modern-day Yummy Girl, Black women have always set the standard for beauty trends. Each era tells a story of resilience, creativity, and self-empowerment, proving that hair is not just about style—it’s about identity.
At Yummy Extensions, we celebrate this journey by offering luxurious, long-lasting, and high-quality extensions that allow every woman to create her own signature look. Whether you love sleek straight styles, voluminous waves, or bouncy curls, there’s a Yummy texture that fits your personality, your lifestyle, and your unique beauty.
Wear Your Crown with Confidence
As we honor Women’s History Month, we recognize the influence and impact that Black women have had on the beauty industry. From breaking barriers to setting trends, our hair tells a powerful story. No matter the decade, no matter the style—your hair is your crown, and you deserve to wear it proudly.